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Have you Tried Immersing Yourself in Your Customer’s World?

Have you Tried Immersing Yourself in Your Customer’s World?

by Wendy Wilson | Jul 13, 2017 | Customer Satisfaction

What is Customer Immersion? In its simplest terms customer immersion is the act of “spending a day in the life” of your customers. Someone from your organisation (usually senior management) becomes a customer and interacts with the organisation so they can go through...

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